Product Business Development

Key Responsibilities:

Marketing Trials Program Management:

• Lead and manage the company's marketing trials program, ensuring smooth execution, tracking, and evaluation of results.
• Collaborate with cross-functional teams to design and execute trials that align with overall marketing objectives.
• Compile, analyse, and report on trial results, extracting key insights to refine marketing strategies.
• Provide actionable recommendations to improve product offerings and customer satisfaction based on trial data.

Marketing Material Creation for Europe:

• Leverage trial data to create compelling marketing materials tailored to the European market.
• Work closely with regional teams to ensure all materials are compliant with local market needs and regulations.
• Continuously update and maintain marketing collateral to support new product launches and campaigns.

Technical Support to Sales Managers:

• Provide ongoing technical support to sales managers, helping them understand product features, benefits, and technical details.
• Resolve technical inquiries from the sales team, ensuring clear, accurate, and effective communication.
• Assist in the development and updating of technical resources, guides, and training materials for the sales staff.

Customer Interaction & Relationship Management:

• Participate in customer meetings alongside sales managers to gather feedback, address concerns, and discuss potential product improvements.
• Build and maintain strong relationships with key customers to ensure their needs are fully understood and met.

Website Content Development & Management:

• Collaborate with the IT department to develop, update, and maintain content on the company's website, ensuring it aligns with marketing strategies and product launches.
• Regularly audit the website to ensure that it remains relevant and reflective of the company's brand and objectives.

Trademark Management:

• Oversee the management of company trademarks, ensuring their proper use and maintenance across marketing materials.
• Create and register new trademarks as required to protect the company's intellectual property.